4 Berlin Fashion Brands You Need To Know
While Berlin style is not easy to define, each of these brands offers something unique
Berlin style isn't easily definable, but these four brands are carving a name for themselves in each of their own aesthetic. Whether you want elegant and affordable staples or statement pieces galore, you'll find something in Berlin's bountiful fashion offering.
Cult Berlin-based publication 032C is leading the charge on the evolution of the modern media company with its line of streetwear. Designed by 032C co-founder Maria Koch, who has previously worked for design houses Jil Sander and Marios Schwab, it’s the ultimate cool-kid range featuring collectable slogan T-shirts, playful accessories and durable outerwear. @032c_Apparel
With SS19 ‘Survival Strategies’ GmbH continues to represent the children of those who moved from elsewhere to help rebuild Europe after the war and left their home countries to live better lives. “We, the children, are at once European, but also told we do not truly belong.”This idea of belonging is something that will be understood by anyone who has grown up separated from their roots. It helped them develop strategies for survival, which we inherited from our parents and grandparents. “(This) sentiment (is) not unfamiliar to us. ‘Where are you from? No, but where are you really from?’” It’s not about diversity, it’s about being seen. . Photography @benjaminhuseby Styling @emimikareh Hair @dushan___petrovich Make up @fritzenwanker Thanks to @andicasting
We couldn't discuss Berlin style without highlighting clothes to wear clubbing, and GmbH is a fashion collective that came together through the city's techno scene. Founded in 2016 by Serhat Isk and Benjamin Alexander Huseby, the LVMH Prize-nominated brand uses deadstock materials to create fitted tops, oversized sweatshirts, unique denim pieces and contemporary suiting. @Gmbh_Official
Scandi-chic label Arket is the high street answer to fashion-forward yet refined wardrobe staples. The H&M-owned company offers high-quality products at an affordable price point, and an elegantly utilitarian aesthetic that will have you blending right in with Berliners. @ArketOfficial
Berlin-based designer Marina utilises her signature buckles in all shapes and sizes throughout her eponymous womenswear label. The antithesis of function-over-form style, her pieces are irreverent, often brightly coloured and form-fitting, designed for those who love to stand out. @MarinaHoermanseder