The new Westfield Newmarket store includes the ready-to-wear offering, handbags, shoes, jewellery and accessories, children’s collection, Gucci Decor and recently launched Gucci Lifestyle collection. Photo / Supplied

New Opening: Gucci's New Home Is An Eclectic Feast For The Eyes

The beloved Italian luxury brand's second New Zealand boutique is ready to wow

We've been equally curious and besotted by the wave of luxury brands setting up shop in recent months, offering an international complement to our dedicated local designers and retailers.

The latest opening is Gucci's second New Zealand boutique, now open for business at Westfield Newmarket's luxury precinct located on level one's 'lifestyle centre.'

A graphic windowpane floor accentuates the ecclectism the brand is synonymous with. Photo / Supplied

A stone's throw away from Burberry and Balenciaga, the new boutique measures 305 square metres, with an elegant fit-out framed by a distinctive black and white windowpane floor offset by a mosaic timber floor, along with a dramatic high corniced ceiling.

It's the perfect backdrop for artistic director Alessandro Michele's eclectic approach to Gucci's extensive offering of ready-to-wear, handbags, shoes, jewellery and accessories, children’s collection, Gucci Decor and recently launched Gucci Lifestyle collection.

READ: Come Together: Viva & Gucci Spotlight 4 Dynamic Locals Making Waves Now

Scentre Group, the ASX-listed company which owns 51 per cent of the Auckland property at Westfield Newmarket, says the introduction of its luxury offering showcases the strength of the local customer base, with the local market having a particular taste for Gucci's varied and diverse product offering.

Gucci's front facade. Photo / Supplied

Encompassing Michele's love of sumptuous design, his unique magpie perspective can be felt at the new store, which is the brand's second after its flagship space at 48 Queen Street.

Decorated with velvet armchairs, vintage rugs and lush tropical plants, contrasting merchandising elements have been used to inspire curiosity and tell the story of the brand's widely praised approach to colour and print, with cream and pink hues of Breccia Oniciata marble coverings complementing the interiors.

READ: The Rumours Are True: More Luxury Labels Are Opening Their Doors In Auckland

In keeping with the brand's commitment to eco-friendly initiatives and energy-efficient technologies in the House’s stores worldwide, the new store is LEED-certified using LED lighting and is equipped with a Building Management System to monitor and promote energy efficiency.

Visit Gucci at Westfield Newmarket, Shop 159, 277-309 Broadway, Newmarket

Opening hours: Monday, Tuesday, Wednesday, Saturday, Sunday: 10am-7pm
Thursday and Friday: 10am-9pm

0800 009 000

Share this:
New Zealand Herald

New Zealand Herald

Subscribe to E-Newsletter