Previous exhibitions like 'At The Beach: 100 Years Of Summer Fashion In New Zealand' were hugely successful for the NZFM. Photo / Karen Ishiguro.

The New Zealand Fashion Museum Looks To The Future

Celebrating its 10th year as the world's first online fashion museum, the museum has launched a new crowdfunding campaign to take its efforts to the next level

Did you know that the New Zealand Fashion Museum is the world’s first online fashion museum? Ten years since its launch, the organisation believes it’s time for a fresh direction as it prepares to look for a new director, as founder Doris de Pont (ONZM) passes on her baton.

“I am immensely proud of our success in bringing what we wear, from the upmarket to every day, into the conversation about who we are and how we present ourselves to the world, and I am really looking forward to where fresh eyes and new leadership can take us,” she says.

READ: Golriz Ghahraman Shares How Fashion Has Helped Shape Her Identity

In a year of postponed or cancelled events, several organisations have used the downtime to consider how they navigate the future, and what began as a largely supporter-funded, online initiative in 2010, is now a valued part of Aotearoa’s cultural infrastructure - remarkable as the museum has operated without ongoing public funding.

Some of the various exhbitions and projects the NZFM has worked on over the past decade. Photo / Supplied.

As well as being Aoteaora's first online museum, the New Zealand Fashion Museum is well-versed in the ever-changing nature of the fashion industry and the way people dress, and to continue its significant work in documenting the social changes in our lives through what we wear, the Museum is actively looking for a new director and change maker, with the hope of reaching its target of raising $40,000. 

PODCAST: Doris de Pont And Dan Ahwa On Aotearoa Style

"Where would fashion in New Zealand be without the tireless work of the New Zealand Fashion Museum? After ten years of documenting and celebrating who we are and how we dress, it feels right to throw our support behind the museum even more now and ensure it continues to thrive" says NZFM board member and Viva's creative and fashion director Dan Ahwa.

"As it naturally evolves, New Zealanders will only continue exploring how we fashion our identities in an entirely new world."

All donations to its "Fashioning Change" Boosted campaign will receive a complimentary 1-year NZFM Fan Club Membership, which entitles members to regular newsletters and updates on events.

To donate to the NZFM’s efforts in continuing its important work in documenting our social and fashion history and finding a new director, its new Boosted crowdfunding campaign is now live at

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