Retail News: Luxury Leather Brand Common People Open In Wanaka

The luxury leather goods brand have made their mark on Wanaka

The shop interior of Common People, including custom-made steel and concrete units. Photo / Supplied

After successfully trialling their first pop-up store in Queenstown's international airport, Wanaka's luxury leather goods brand Common People has a permanent location, opening its first flagship store in Wanaka town centre.

The brand, founded in 2017 by Jodie Calder, found success within the niche market of New Zealand-made leather bags and accessories. The new flagship store will house not only its namesake brand but also leading international clothing and magazines.

READ: Retail News: Cashmere Brand Elle & Riley's New Queenstown Store

The interior was created by the Common People team using sustainable materials, and includes a workspace for an in-house design team.

"We've been scouting for the perfect spot in Wanaka for a while now so it's exciting that it's come to fruition and we have a solid base to grow the brand," says Jodie.

Wanaka's shopping scene is ever expanding and is worth a visit when you're in the area.

• Visit Common People, 18 Dunmore St, Wanaka or


47 Frocks and 47 Lounge 
The multi-brand concept store is a destination for premium shopping, housing renowned international and local brands such as Karen Walker, Juliette Hogan, Zambesi, Georgia Alice, Bassike and Lucy Folk to name a few.

Melanie Craig Design 
Celebrated designer Melanie Craig has a namesake store right in the heart of Wanaka, showcasing her award-winning furniture and interior designs.

Gifted Design Store  
This fun and quirky design store offers everything from furniture to premium children's clothes, skincare and more. They are also the official and largest stockist of well-recognised local candle company George and Edi. (03) 443 2035

This is the flagship store for the luxury New Zealand-made merino fashion brand. It's created and run by central Otago born and raised designer Christina Perriam and her family.

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